mom-test

Extract honest customer insights by asking questions about their life instead of your idea. Master Rob Fitzpatrick's methodology for conversations that can't lie to you.

| Source | Rob Fitzpatrick - "The Mom Test" (2013) | | Core Principle | "Talk about their life instead of your idea. Ask about specifics in the past instead of generics or opinions about the future." |

| Why This Matters | People lie to be polite. Even your mom will say your idea is great. But they can't lie about what they've already done, what problems hurt them, and how they've tried to solve them. |

通过询问有关他们生活的问题而不是你的想法来获取诚实的客户见解。掌握罗布·菲茨帕特里克 (Rob Fitzpatrick) 的谈话方法，不会对你撒谎。在以下情况下使用： **在构建任何东西之前** 验证问题是否真实且令人痛苦； **客户发现电话**以获得诚实的反馈而无需引导性问题； **调整决策**以了解是否应该改变方向； **功能优先级**以了解客户实际需要什么与他们所说的想要什么； **价格... 来源：guia-matthieu/clawfu-skills。