positioning-workshop

SKILL.md

Guide product managers through discovering and articulating product positioning by asking adaptive questions about target customers, unmet needs, product category, benefits, and competitive differentiation. Use this to align stakeholders on strategic positioning before writing PRDs, launch plans, or marketing materials—ensuring you've made deliberate choices about who you serve, what need you address, and how you...

This is not a brainstorming session—it's a structured discovery process that outputs a Geoffrey Moore positioning statement backed by evidence and strategic choices.

Use workshop-facilitation as the default interaction protocol for this skill.

ターゲット顧客、満たされていないニーズ、製品カテゴリ、メリット、競合他社との差別化について適応的な質問をすることで、製品のポジショニングを発見して明確にすることで製品マネージャーを導きます。 ソース: deanpeters/product-manager-skills。

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