date-marketing-diagnostic-framework

The DATE framework moves teams away from "copy-paste" marketing playbooks and toward a diagnostician's approach. Instead of applying generic tactics, use this process to identify exactly where your funnel is broken and how to "zig" where competitors "zag."

Diagnose the Actual Problem Before hiring or spending, audit your funnel to identify the specific bottleneck.

Analyze Competitors' Approaches Evaluate what others in your space are doing—not to copy them, but to identify the "sea of sameness."

一个四步诊断框架，用于识别特定的增长瓶颈并制定差异化的市场策略。当您当前的营销“剧本”无法增加收入时、准备新产品发布时或选择首先雇用哪个营销主管（品牌、需求生成或产品营销）时，请使用此方法。 来源：samarv/shanon。