hooked-model

SKILL.md

The Hooked Model is a framework for building products that create unprompted user engagement. The core insight: habit-forming products connect to internal triggers through a repeating cycle of trigger, action, reward, and investment.

When a product becomes a habit, users engage without external prompts. They don't need ads, emails, or notifications to come back. They return because the product has become their automatic response to an internal trigger like boredom, loneliness, uncertainty, or FOMO.

The key shift: Move from asking "How do we get users to open the app?" to asking "What internal trigger do we want to own, and how do we become the automatic response to it?"

當被要求「建構習慣形成產品」、「上癮模型」、「觸發行動獎勵投資」、「創造黏性行為循環」或「設計習慣循環」時使用。幫助設計形成自發使用者習慣的產品。 Hooked 模型（由 Nir ​​Eyal 創建）解釋了產品如何透過觸發、行動、可變獎勵和投資來養成習慣。 來源：pmprompt/claude-plugin-product-management。

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