monetizing-innovation

SKILL.md

Monetizing Innovation is a framework for designing products that customers need, value, AND are willing to pay for. The core insight: price is not a number you slap on at the end — it's a measure of value that should guide what you build from the start.

The key shift: Move from "build the product, then figure out pricing" to "understand willingness to pay, then design the product around it."

72% of innovations fail from a monetization perspective — not because the product is bad, but because companies never validated that customers would actually pay for it.

當被問及「定價策略」、「支付意願」、「價值指標」、「包裝等級」、「好更好的最佳定價」、「訂閱與使用定價」或「產品之前的價格」時使用。幫助設計客戶願意付費的產品並選擇能夠獲得價值的定價模式。基於 Simon-Kucher Madhavan Ramanujam 的貨幣化創新框架。 來源：pmprompt/claude-plugin-product-management。

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