monetizing-innovation

SKILL.md

Monetizing Innovation is a framework for designing products that customers need, value, AND are willing to pay for. The core insight: price is not a number you slap on at the end — it's a measure of value that should guide what you build from the start.

The key shift: Move from "build the product, then figure out pricing" to "understand willingness to pay, then design the product around it."

72% of innovations fail from a monetization perspective — not because the product is bad, but because companies never validated that customers would actually pay for it.

当被问及“定价策略”、“支付意愿”、“价值指标”、“包装等级”、“好更好的最佳定价”、“订阅与使用定价”或“产品之前的价格”时使用。帮助设计客户愿意付费的产品并选择能够获取价值的定价模型。基于 Simon-Kucher Madhavan Ramanujam 的货币化创新框架。 来源：pmprompt/claude-plugin-product-management。

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