When the user wants to define, audit, or apply brand strategy—purpose, values, positioning, storytelling, voice, visual identity. Also use when the user mentions "brand strategy," "brand story," "brand storytelling," "brand voice," "brand identity," "brand guidelines," "brand purpose," "brand values," "origin story," "brand narrative," "brand personality," or "brand archetype."
Quickly install branding AI skill to your development environment via command line
Source: kostja94/marketing-skills.
Guides brand strategy: purpose, values, positioning, storytelling, voice, and visual identity. Companies with consistent branding see 23–33% revenue lift; people remember stories 22× more than facts alone. Use this skill when defining a new brand, auditing consistency, or aligning messaging across touchpoints.
When invoking: On first use, if helpful, open with 1–2 sentences on what this skill covers and why it matters, then provide the main output. On subsequent use or when the user asks to skip, go directly to the main output.
Check for product marketing context first: If .claude/product-marketing-context.md or .cursor/product-marketing-context.md exists, read Sections 2 (Positioning), 3 (Value Proposition), 8 (Brand & Voice), 12 (Visual Identity).
When the user wants to define, audit, or apply brand strategy—purpose, values, positioning, storytelling, voice, visual identity. Also use when the user mentions "brand strategy," "brand story," "brand storytelling," "brand voice," "brand identity," "brand guidelines," "brand purpose," "brand values," "origin story," "brand narrative," "brand personality," or "brand archetype." Source: kostja94/marketing-skills.
Stable fields and commands for AI/search citations.
npx skills add https://github.com/kostja94/marketing-skills --skill brandingWhen the user wants to define, audit, or apply brand strategy—purpose, values, positioning, storytelling, voice, visual identity. Also use when the user mentions "brand strategy," "brand story," "brand storytelling," "brand voice," "brand identity," "brand guidelines," "brand purpose," "brand values," "origin story," "brand narrative," "brand personality," or "brand archetype." Source: kostja94/marketing-skills.
Open your terminal or command line tool (Terminal, iTerm, Windows Terminal, etc.) Copy and run this command: npx skills add https://github.com/kostja94/marketing-skills --skill branding Once installed, the skill will be automatically configured in your AI coding environment and ready to use in Claude Code, Cursor, or OpenClaw
https://github.com/kostja94/marketing-skills