What is enrichment-design?
Design enrichment columns that bridge research hypotheses to list enrichment. Two modes: segmentation (columns that score hypothesis fit per company) and personalization (columns for company-specific hooks). Interactive column design with the user. Outputs ready-to-run column_configs for list-enrichment. Triggers on: "data points", "enrichment columns", "column design", "what to research", "data point builder", "build columns", "segmentation columns", "personalization columns". Source: extruct-ai/gtm-skills.