positioning-statement

SKILL.md

Create a Geoffrey Moore-style positioning statement that clearly articulates who your product serves, what need it addresses, how it's categorized, what benefit it delivers, and how it differs from alternatives. Use this when you need to align stakeholders on product strategy, guide messaging, or test if your value proposition is crisp and defensible.

This is not a tagline or elevator pitch—it's a strategic clarity tool that forces you to make hard choices about target, need, and differentiation.

The Geoffrey Moore Framework From Crossing the Chasm, Moore's framework splits positioning into two parts:

创建杰弗里摩尔式的定位声明，清楚地阐明您的产品服务于谁、它满足什么需求、它如何分类、它提供什么好处以及它与其他产品有何不同 来源：deanpeters/product-manager-skills。

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