strategy-doc

Write strategy that forces hard choices. A strategy that doesn't say "no" to something isn't a strategy — it's a wish list. Strategy is not goals, not aspirations, and not a list of things you want to do. It's a coherent set of choices about where to play and how to win.

Diagnosis What's actually going on? Name the challenge clearly. A good diagnosis simplifies complexity by identifying the critical factors.

Guiding Policy The overall approach for dealing with the challenge. This is the big directional bet — it rules things in AND rules things out.

編寫具有真實權衡和明確選擇的產品策略文件。當被要求編寫產品策略、定義策略方向、創建策略文件或闡明在哪裡發揮作用以及如何獲勝時使用。建立在「為贏而戰」和魯梅爾特的戰略核心之上。 來源：assimovt/productskills。