product-led-seo

SKILL.md

Product-Led SEO is a framework that treats SEO as a product discipline, not just a marketing tactic. The core insight: SEO success comes from building products that serve searcher intent, not from creating content optimized for keywords.

The traditional approach to SEO is "find keywords, write content, build links." Product-Led SEO asks: "What is the user searching for, and what product experience will satisfy that search?"

This framework was developed by Eli Schwartz, who helped companies like Zapier, Tinder, Quora, and SurveyMonkey build SEO strategies that generated hundreds of millions in revenue. The key shift: Move from "How do we rank for this keyword?" to "What product does this searcher need?"

當被要求“以產品為主導的 SEO”、“程序化 SEO”、“構建程序化頁面”、“產品的有機獲取”、“決定 SEO 是否值得”或“優化 AI 搜索”時使用。幫助評估 SEO 是否適合您的商業模式以及如何將其作為產品而不僅僅是營銷。以產品為主導的 SEO 框架（由 Eli Schwartz 創建）將 SEO 視為為搜索用戶構建產品。 來源：wdavidturner/product-skills。

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