| Deal size | >$25K ACV | <$25K ACV | | Volume | 100/day | | ICP fit | Tier 1 accounts | Tier 2-3 accounts | | Signal strength | Weak signals | Strong signals | | Competitive | High competition | Low competition |
| outreach-4-categories | Match playbook to lead category | | personalization-6-buckets | Find data for personalization | | personalization-hooks | Create hooks for Camp Personalization | | cold-email-4-sequence | Apply playbook to sequence |
Camp Personalization vs No Personalization playbooks by outreach category - Inbound, Postbound, Bridgebound, and Outbound. Use when deciding personalization level, building automated sequences, or creating messaging templates. Source: sachacoldiq/coldiq-s-gtm-skills.
Open your terminal or command line tool (Terminal, iTerm, Windows Terminal, etc.) Copy and run this command: npx skills add https://github.com/sachacoldiq/coldiq-s-gtm-skills --skill personalization-playbooks Once installed, the skill will be automatically configured in your AI coding environment and ready to use in Claude Code, Cursor, or OpenClaw