product-led-sales

SKILL.md

Help the user implement product-led sales motions using frameworks from 2 product leaders.

Elena Verna: "Product-led sales converts the usage that you've generated via self-serve into a sales opportunity and it attaches a salesperson to close a much larger contract." PLS is a distinct motion that sits between PLG and traditional sales, using product usage data to identify and prioritize sales opportunities.

Use data signals for outreach Hila Qu: "How the product led funnel work for us is... our sales team get that data signal, they may send an email and reach out and say, 'Hey, I saw you were checking it out. How can I help?'" Product usage signals should trigger personalized sales outreach, not generic sequences.

Help users implement product-led sales motions. Use when someone is transitioning from pure PLG to sales-assisted, defining PQLs, building sales handoff processes, or trying to expand self-serve users into enterprise contracts. Source: refoundai/lenny-skills.

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