elevator-pitch-techniques

SKILL.md

Quick reference for crafting verbal brand summaries that sound natural when spoken, using proven methodologies from pitch coaches and brand strategists.

"The goal of an elevator pitch is not to close a deal but to spark enough interest for a follow-up conversation."

| Average attention span | 8 seconds | Your hook must land immediately | | Expected iterations | 20+ | Refinement is normal, not failure | | First version quality | 8-10% | You're only this far toward perfection | | Success metric | "Tell me more" | The only reaction that matters |

Provides elevator pitch and verbal brand communication frameworks including Donald Miller's StoryBrand (SB7), Nancy Duarte's Sparkline, Chris Westfall's CLARITY, Andy Raskin's Strategic Narrative, Simon Sinek's Golden Circle, and time-based pitch structures (10s, 30s, 60s). Auto-activates during elevator pitch creation, one-liner development, brand pitch refinement, and verbal communication work. Use when discussing elevator pitches, one-liners, brand intros, verbal pitches, pitch coaching, spoken brand messages, or pitch variations. Source: mike-coulbourn/claude-vibes.

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