Guides influencer marketing strategy for AI/SaaS products. Focus on trust and brand exposure; 2–3x higher conversion and 40%–50% lower CAC than traditional ads. 92% of consumers trust influencers over celebrities.
When invoking: On first use, if helpful, open with 1–2 sentences on what this skill covers and why it matters, then provide the main output. On subsequent use or when the user asks to skip, go directly to the main output.
Check for product marketing context first: If .claude/product-marketing-context.md or .cursor/product-marketing-context.md exists, read it for product, audience, and brand voice.
Quando l'utente desidera pianificare, implementare o ottimizzare la strategia di influencer marketing. Da utilizzare anche quando l'utente menziona "influencer marketing", "KOL", "partnership con creatori", "ambasciatore del marchio", "contenuti sponsorizzati", "campagna di influencer", "micro-influencer", "sensibilizzazione dell'influencer", "collaborazione con creatori" o "accordo con influencer". Fonte: kostja94/marketing-skills.