The 4 categories of outreach from Flip The Script - Inbound, Postbound, Bridgebound, and Outbound. Use when categorizing leads, choosing outreach approach, or building segmented campaigns.
Quickly install outreach-4-categories AI skill to your development environment via command line
Source: sachacoldiq/coldiq-s-gtm-skills.
Trigger: Prospect or company action NOT related to your marketing
| Category | Prospect Awareness | Messaging Type | Personalization Level |
| Inbound | High | 1:Many | Low | | Postbound | Medium | 1:Many + 1:1 | Medium | | Bridgebound | Low-Medium | 1:Many + 1:1 | Medium-High | | Outbound | None | 1:1 Only | High |
The 4 categories of outreach from Flip The Script - Inbound, Postbound, Bridgebound, and Outbound. Use when categorizing leads, choosing outreach approach, or building segmented campaigns. Source: sachacoldiq/coldiq-s-gtm-skills.
Stable fields and commands for AI/search citations.
npx skills add https://github.com/sachacoldiq/coldiq-s-gtm-skills --skill outreach-4-categoriesThe 4 categories of outreach from Flip The Script - Inbound, Postbound, Bridgebound, and Outbound. Use when categorizing leads, choosing outreach approach, or building segmented campaigns. Source: sachacoldiq/coldiq-s-gtm-skills.
Open your terminal or command line tool (Terminal, iTerm, Windows Terminal, etc.) Copy and run this command: npx skills add https://github.com/sachacoldiq/coldiq-s-gtm-skills --skill outreach-4-categories Once installed, the skill will be automatically configured in your AI coding environment and ready to use in Claude Code, Cursor, or OpenClaw
https://github.com/sachacoldiq/coldiq-s-gtm-skills