media-relations
✓Help users build relationships with journalists and get press coverage. Use when someone is pitching reporters, preparing for media outreach, trying to get press coverage, or managing ongoing journalist relationships.
Installation
SKILL.md
Help the user build effective relationships with journalists and secure press coverage using insights from 2 product leaders.
Offer exclusives, pitched one at a time Emilie Gerber: "I stagger it because we're offering exclusives, and I highly recommend offering exclusives." Don't blast your story to every reporter simultaneously. Offer an exclusive to your top target, wait for their response, then move to the next.
Follow the prep-target-pitch framework Jason Feifer: "Step one is prep... Step two is figuring out who to pitch... Step three is the actual pitch." Preparation means having your story, angles, and assets ready. Targeting means finding reporters who actually cover your space. Pitching means concise, relevant outreach.
Help users build relationships with journalists and get press coverage. Use when someone is pitching reporters, preparing for media outreach, trying to get press coverage, or managing ongoing journalist relationships. Source: refoundai/lenny-skills.
Facts (cite-ready)
Stable fields and commands for AI/search citations.
- Install command
npx skills add https://github.com/refoundai/lenny-skills --skill media-relations- Source
- refoundai/lenny-skills
- Category
- </>Dev Tools
- Verified
- ✓
- First Seen
- 2026-02-01
- Updated
- 2026-02-18
Quick answers
What is media-relations?
Help users build relationships with journalists and get press coverage. Use when someone is pitching reporters, preparing for media outreach, trying to get press coverage, or managing ongoing journalist relationships. Source: refoundai/lenny-skills.
How do I install media-relations?
Open your terminal or command line tool (Terminal, iTerm, Windows Terminal, etc.) Copy and run this command: npx skills add https://github.com/refoundai/lenny-skills --skill media-relations Once installed, the skill will be automatically configured in your AI coding environment and ready to use in Claude Code or Cursor
Where is the source repository?
https://github.com/refoundai/lenny-skills
Details
- Category
- </>Dev Tools
- Source
- skills.sh
- First Seen
- 2026-02-01