positioning-craft

SKILL.md

April Dunford: "Positioning is the first thing you need to get right. Everything else flows from it."

On Competitors: "When you say 'we have no competitors,' customers hear 'there's no demand for what you do.'"

Crafts product positioning using April Dunford's positioning framework. Use when defining target customers, choosing categories, identifying alternatives, or articulating differentiated value. Based on Obviously Awesome methodology. Source: menkesu/awesome-pm-skills.

Open your terminal or command line tool (Terminal, iTerm, Windows Terminal, etc.) Copy and run this command: npx skills add https://github.com/menkesu/awesome-pm-skills --skill positioning-craft Once installed, the skill will be automatically configured in your AI coding environment and ready to use in Claude Code or Cursor

View raw