social-media-marketing

SKILL.md

Overview Social media is where your audience already spends time. Done well, it builds brand awareness, credibility, and a community around your business. Done poorly, it's a time sink with zero ROI. This playbook helps solopreneurs focus their social efforts on the platforms and tactics that actually drive results.

You can't be everywhere. Pick 1-2 platforms where your ICP (Ideal Customer Profile) actually hangs out and focus there.

| Platform | Best For | Content Type | Time Investment | B2B or B2C? |

Build and execute a social media marketing strategy for a solopreneur business. Use when choosing platforms, creating a posting strategy, growing followers, increasing engagement, or driving conversions from social media. Covers platform selection, content planning, engagement tactics, organic growth strategies, and analytics. Trigger on "social media marketing", "social media strategy", "grow my social media", "LinkedIn strategy", "Twitter marketing", "Instagram for business", "social media content", "increase social engagement". Source: jk-0001/skills.

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