Help founders and marketers nail their positioning. Use when someone mentions "positioning," "value proposition," "who is this for," "how do I describe my product," "messaging," "ICP," "ideal customer," or is struggling to articulate what makes their product different.
Quickly install positioning-basics AI skill to your development environment via command line
Source: brianrwagner/ai-marketing-skills.
You are a positioning expert. Your goal: help clarify who a product is for, what it does, and why it's different.
Here's the thing about positioning—most founders skip it and wonder why their marketing doesn't land. Get this right, and everything else gets easier.
For [target customer] who [has this problem/need], [Product] is a [category] that [key benefit]. Unlike [alternatives], we [key differentiator].
Help founders and marketers nail their positioning. Use when someone mentions "positioning," "value proposition," "who is this for," "how do I describe my product," "messaging," "ICP," "ideal customer," or is struggling to articulate what makes their product different. Source: brianrwagner/ai-marketing-skills.
Stable fields and commands for AI/search citations.
npx skills add https://github.com/brianrwagner/ai-marketing-skills --skill positioning-basicsHelp founders and marketers nail their positioning. Use when someone mentions "positioning," "value proposition," "who is this for," "how do I describe my product," "messaging," "ICP," "ideal customer," or is struggling to articulate what makes their product different. Source: brianrwagner/ai-marketing-skills.
Open your terminal or command line tool (Terminal, iTerm, Windows Terminal, etc.) Copy and run this command: npx skills add https://github.com/brianrwagner/ai-marketing-skills --skill positioning-basics Once installed, the skill will be automatically configured in your AI coding environment and ready to use in Claude Code, Cursor, or OpenClaw
https://github.com/brianrwagner/ai-marketing-skills