Position a product using April Dunford's Obviously Awesome framework. Use when asked to define positioning, articulate differentiation, write a value proposition, or figure out how to position a product in the market. Follows the five-step competitive alternatives approach.
Quickly install product-positioning AI skill to your development environment via command line
Source: assimovt/productskills.
Position products by starting from what customers would do without you — not from your features or aspirations. April Dunford's Obviously Awesome framework works because it's grounded in reality: what alternatives exist, what you do differently, and who cares most about that difference.
These steps are sequential. Do NOT skip ahead or rearrange.
Competitive Alternatives What would your best customers do if you didn't exist? List real alternatives:
Position a product using April Dunford's Obviously Awesome framework. Use when asked to define positioning, articulate differentiation, write a value proposition, or figure out how to position a product in the market. Follows the five-step competitive alternatives approach. Source: assimovt/productskills.
Stable fields and commands for AI/search citations.
npx skills add https://github.com/assimovt/productskills --skill product-positioningPosition a product using April Dunford's Obviously Awesome framework. Use when asked to define positioning, articulate differentiation, write a value proposition, or figure out how to position a product in the market. Follows the five-step competitive alternatives approach. Source: assimovt/productskills.
Open your terminal or command line tool (Terminal, iTerm, Windows Terminal, etc.) Copy and run this command: npx skills add https://github.com/assimovt/productskills --skill product-positioning Once installed, the skill will be automatically configured in your AI coding environment and ready to use in Claude Code, Cursor, or OpenClaw
https://github.com/assimovt/productskills